Happy Holidays!

From our home to yours - we wish you all Happy Holidays! Remember "Martha Stewart doesn't live here!" and let some things go- let the kids decorate, clean, and help get ready for company- enjoy their delight at contributing.

Take some time to do something for someone less fortunate than you- even if you can't afford much if we all did a little the world would be a better place. Even if it's just a kind word or a pat on the back. And sometimes "less fortunate" doesn't mean monetarily- it could be a friend who's going through a rough spot - make time to care.

Also take time to appreciate the special people in your life and tell them that they're special!

And most of all be good to yourself- as women we do and do and do. If we don't take care of ourselves there'll come a time when we can't do any more.
Most of all be generous with your hugs!

Hope all of you out there in DivaLand share the joy this season!

Diva Updates

Hi all, sorry for the long delay between updates! We had quite the flurry of Subaru buyers at the end of October which kept all of our Divas very busy. Thanks for reading and look for more updates soon--don't forget to check out our Facebook page, too.

Here's the diva-land highlights:

TWO DIVA BIRTHDAYS

Bic on the 18th and Amy on the 28th.

Bic turned 21 this year and Amy turned 29. Or something like that. (Fuzzy math works for Divas.)

Another 2011 Forester is now Diva-driven by Target 10,000 Winner Kathryn Zurolo

Subie Divas congratulates Kathy Zurolo and her family, of Milford, Connecticut, on being the Target 10,000 winners! Premier Subaru conducted a three month long contest to celebrate the sale of our 10,000th car. The winner would receive a $10,000 purchase credit towards a new or pre-owned car here at Premier Subaru, or a $10,000 U.S. Savings Bond.

Over 1,500 entries were received for the contest. Premier Subaru engaged the marketing firm of Two Guys In Jackets to independently review the submitted entry form and audit the drawing. Kathy Zurolo of Milford, Connecticut was selected as the winner and chose the $10,000 vehicle purchase credit.

Ms. Zurolo and her family were at Premier Subaru on October 30, 2010 to pick up her ordered 2011 Subaru Forester.

As always, at Premier Subaru is doing everything we can to help the less fortunate this year. You can help us by bringing food for the CCA Thanksgiving Food drive and by bringing a new, unwrapped toy for Toys for Tots to our showroom collection boxes. You can help us even more by telling a friend to do the same! This Diva is proud of the webpage she built promoting the charities- check it out here:

http://www.premiersubaru.com/season-for-sharing.htm

2011 Forester

And here she is - Abigail and her new 2011 Forester!

2011 Forester

SSSSHHHHHH - don't tell everyone - we have the 2011 Forester here at Premier. And, of course, the first one hitting the roads will be owned by a new Subie Diva! Congratulations Abigail - we're sure you'll get many miles of carefree driving!

Anyone else want to check them out give Barb or Jenn a call at (203) 481-0687.

Follow us on Facebook!

So, now you can find Subie Divas on Facebooks! Check out our fan page and be sure to like it! I even created a little quiz to help you figure out if you're one of us! (The "LIKE" above is referring to the Facebook page.)

Also, we're looking for your car care questions for our next blogs (my muse has left me, or at least no new lights have come on in my car!!!) Comment or email us or call 1-800-411-4551!

So, we've decided to go big and get on Facebook! Check us out. I even created this little quiz to help folks decide if they want to join us here in Subie Divas--check it out!

Fall Car Care--What does this light mean?

The Mystery of the Light on the Dashboard SOLVED!

This week, in our second blog for fall car care month, I present a mystery solved by our Service Director, Dennis Cullen. Thanks Dennis! Do you have questions about taking care of your Subaru or ANY car? Put comment on our post below, get in touch with us on Facebook, or email sales@premiersubaru.com and we'll get an answer for you!

Q: This light came on in my car. What does it mean? What should I do?

A: That's a great question. Before I answer that ,let me start by saying with any light that should come on step one is to refer to the owners manual fora full explanation of the fault.

That light is referred to as the (TPMS) fault indicator. That's an acronym for Tire Pressure Monitoring System . In 2008 the Federal government mandated that this system be installed on all vehicles sold in the U.S. In a nut shell, what it does is just that. It continuously checks to make sure you have the proper air pressure in all your tires. What I normally tell our customers is to check and set your tire pressure every 3rd tank of gas.

As the weather gets cooler, the air pressure in your tires will drop one pound per10 degrees of air temperature decrease. Keep in mind, we may have set your tire pressure in the summer.

As for the tires themselves, it is common to lose a pound of pressure a month. For those two reasons this time of year is when we see an onslaught of phone calls just like yours.

This is what we tell our customers: after first checking your tires for damage, reset your tire pressure in accordance with the label on the drivers inside door panel. The light should go off after driving for a few miles.

If within a week that light should reappear you most likely have a puncture in one of your tires. At this point you would need to come in for a repair.

Although this light showing itself a few times a year seems like a pain, I can only imagine how many lives it has saved in the past 2 years alone.

Happy Driving!

Dennis

My.Subaru - Check it out!

This will be the first in a few posts about Subaru Service for October Car Care month.

Okay, so I've owned my Legacy for over a year and a half. And I've kept up to date on service. But never before did I explore the wonders that are "My.Subaru." I guess being a couple hundred feet from our service department has made me lazy.

Should you not spend 8-10 hours per day a couple hundred feet from the best Subaru service department in the world, you should definitely check out My.Subaru if you like being organized and saving money.

I was on the site today because I'm updating our service center's info on our website and I was looking for value tidbits our customers could use. I found that there are lots of very useful applications and fun stuff on there.

You can download a copy of your manual, check out your service schedule, take a look at warranty info, keep track of what service you've had done on your car, and see if there are any recalls or service bulletins on your vehicle. Also, I thought it was great that you can type in your immobilizer code--seems like a safe place to keep something that you're going to want to be able to find quickly should you need it.

There were also about $70 of coupons for me on there.

As far as the fun factor, there were stories about Subaru owners, a calendar of local events for Subaru owners, and articles on Subaru racing.

It's also a great place to shop for your NEXT Subaru--it has special offers, a link to the Subaru Guaranteed Trade Program, and brochures for all Subaru models.

So, while I'm in the middle of giving our Service Department a facelift on the website (should be complete come October 1, 2010--check it out at http://www.premiersubaru.com/service/index.htm) get registered on and start using My.Subaru (https://www.subaru.com/my-subaru/my-account/index.html)!

Hope everyone's off to a great start for a fabulous Fall!